Team+10+Product+Plan

**The Product Planning Process for a Basketball**
made. We will get this input by brainstorming recent issues. And what brand is returned the most? There must be free sessions given for customers to sample the product.How can input from sales help in the process?
 * Input:**
 * Customers**: The problems that the customer has with the ball will determine the adjustments
 * Sales**: We must gain knowledge from the issues of previous basketballs to alter them and fullfill the customers with satisfaction.
 * Engineering:** We need to know how a basketball was made. all the materials used, so we can add our ouwn material or texture to it, for our own idea.
 * Tech Support**: What input do you need from tech support? How can input from tech support help in the process?
 * Marketing:** What input do you need from marketing? Why is input from marketing important?
 * Competition**: Who is your competition? What are your strengths (over that of the competitors)?

**Product Ideas:**
We plan to place a button inside the ball with skill level adjustments, press it once in the ball is set on the skill level for begginers, two pushes the ball is set on the intermediate. A third pump will set the ball on expert mode. Each skill level will increase or decrease the size of the ball to adjust to the player's hand size. The ball's surface will be equipped with a substance called lizard grip.this will allow the players to have a better grip on the ball. Idea A is the one we chose. We think this idea will improve the face of a basket ball. There will be a button placed in the interior of the ball with skill level adjustmenst. This button will adjust to its skill level that needs to be in gear. This improvement will revolutionize the sport
 * Idea A:**
 * Idea B:**
 * Approved Product:**

**Marketing:**
We will market this product by having one of the most well known NBA teams test it out. They will be broadcasted on a 30 seconds commercial. The commercial will include 2 basket players playing, It will give all the basketball features(the energy levels & how they work) PREVIEW:



**Conclusion:**
Chris & I came up with this idea of adding a button to the basketball, by searching what kind of problems the recent basketball had and what kind of features the customers would change.

Give a detailed description of how your team approached the planning process, how you conducted your research and what you discovered. What did you learn through this process? What kinds of issues arose for your team? Do you think that those same issues arise for companies going through this process? How? What other issues and opportunities might arise for companies seeking to improve existing products or innovate new ones?