Team+2+Product+Plan

=﻿Team 2 - Bostin Biamonte=

Input:
//﻿Customers:// I need customers to interact with and try out the product and see if it is good and if they like it. I will get this input by promoting my product and letting people try it out. //Sales:// I need sales to let me know how well my product is doing and if we are making a profit. Input from sales will let me know if I need to keep selling the product or make changes or remove it from the market. //Engineering:// I need engineering to tell me if they think the product is safe, reliable, and durable and if it works well. Input from engineers tells me if they think we should continue manufacturing the product or use different materials. //Tech Support:// I need tech support to aid the consumer if they need help with possible problems with the product. Input from tech support can help us to fix any problems that may go wrong with the product. //Marketing:// I need marketing to decide if they should make changes or create a different product. Input from from marketing is important because I need to get my product out to the public if I want to be successful. //Competition:// My competition are other ball making brands. My strengths (over that of competitors) are that we take time, hard work, dedication to the task at hand, make sure our product is safe and durable, and our main concern is to satisfy the needs of the customer.

Product Ideas:
//Idea A:// My first innovative idea to improve the basketball is to use a different material which makes the ball never get wet. //Idea B:// My second innovative idea to improve the basketball is to put little magnets throughout the basketball so that when one shoots it, it has a better chance of going in the basket.

Approved Product:
I have decided on Idea A because it received a greater feedback from consumers than Idea B and basically is a better product overall. Idea A uses a material known as Zurcholi, which is a special substance similar to the material used on regular basketballs, the only thing is, is that it never gets wet. When a liquid gets on the surface of Zurcholi, instead of soaking in the basketball, it simply runs off, leaving the ball dry and not wet at all. Sometimes during games, a ball can get slippery from sweat and can effect gameplay, but with this new product, there is no need to worry about that anymore.

**Marketing:**
I will market the product to consumers by advertising it in sports stores around my community and talking to people about the idea, in hopes that my idea will grow and become a worldwide idea that everyone can use. Here is the link to my advertisement:

Conclusion:
Our researchers had been working on the idea of creating a basketball that never gets wet for years now, trying out different substances and materials until we found out about Zurcholi, and it changed everything. We learned that it takes time to find what materials we needed and how to market our idea to customers. The only issues we had were getting people to believe us because they didn't think that a basketball could never get wet. We do believe that those same issues arised for companies going through this process as well because one can't expect to be a billionaire or be successful in a short period of time. And sometimes it doesn't work out. It's all a matter of time. Other issues might be trying to figure out what people can do to improve existing products, it's a hard process and it also takes time. There are no rules set in stone in the process, anything goes.